Joupii

What if six simple wooden pieces could express endless emotions?

Joupii is a timeless wooden toy that comes to life with every movement. Connected by a strong elastic cord, its six wooden pieces can be twisted, bent, stretched, and repositioned to create an endless variety of expressive poses. Standing upright, balancing, sitting, or leaning, Joupii is constantly changing — bringing personality and humour to every interaction.

More than a toy, Joupii is an invitation to play, explore, and imagine. By simply adjusting its body, you can give it different moods, gestures, and actions, encouraging storytelling, creativity, and free expression. Every movement creates a new character waiting to be discovered.

Designed in 1970 by renowned British toy designer Patrick Rylands, Joupii remains an enduring icon of playful design. This exclusive Architoys edition faithfully celebrates the originality of the classic while introducing it to a new generation of children, collectors, and design enthusiasts.

Features:

• Classic wooden toy designed by Patrick Rylands (1970);
  
• Made from six wooden pieces connected by a strong elastic cord;
  
• Available in four colours: Blue, Red, Yellow, and Green;
  
• Encourages creativity, imagination, storytelling, and free play;
  
• Made in Italy – Architoys exclusive;
  
• Dimensions: 7.5 × 14.5 × 2 cm;
  
• Not suitable for children under 3 years old.